BLA2024

Endorsed by Branding Association of Malaysia

With 24 years of fostering excellence in branding, BAM is set to inaugurate the prestigious Brand Legend Awards on Monday, 30 September, 2024. This landmark ceremony will honour renowned local brands, companies and individuals that have demonstrated exceptional brand excellence and achievements over the past decades.

Are You a LEGEND ?

Your business has endured numerous business cycles, weathering and thriving in the best and worst economic times.
Despite fierce new competition both locally and globally, you remain resilient and continue to progress.
Your business evolves continuously, adapting and thriving beyond changing times and trends.
Your business goal is beyond money.
Your brand is well known.
Your achievement is extraordinary.

Key Objectives

1. LEGACY – To create a lasting legacy for recipients that cement their brand impact and contributions to the industry for years to come – make a lasting impact that resonates through the years.

2. RECOGNISE – To recognise brands at their pinnacle of achievement and boosting their visibility and credibility to set them apart from competitors.

3. INSPIRE – To inspire others by highlighting brand success stories, fostering a culture of excellence, and motivating aspiring entrepreneurs and businesses to strive for greatness.

4. CELEBRATE – To celebrate outstanding brands, acknowledging their impact and innovation in their respective industries.

5. NETWORKING – To bring together industry leaders and provide invaluable networking opportunities for collaboration, partnerships and knowledge exchange.

Award Categories

1. BRAND LEGEND AWARD – 20 iconic brands will be accorded the esteemed Brand Legend Awards, each boasting more than 20 years of remarkable contributions to their industries, symbolizing their enduring legacy and impactful achievements.

2. EMERGING LEGEND AWARD – Companies that are less than 20 years old will be accorded with the Emerging Legend Awards that will spotlight 28 established brands, highlighting their rapid ascent and promising potential in Malaysia’s competitive market landscape.

BRAND LEGEND AWARDS BENEFITS

1. Deluxe Privileges

- 1x table at Gala Dinner (10 pax)
- 2x pages of advertisement in BAM – Malaysia Book of Brands
- 5x hardcopy BAM – Malaysia Book of Brands, with customised book cover jacket
- 1x BAM – Malaysia Book of Brands PDF copy
- 1x Brand Legend trophy
- 1x framed Winner’s Certificate
- Winner’s logo in all BAM Brand Legend Awards event promotional materials
- Authorized use of BAM Brand Legend Awards logo in all corporate brochures

Value : RM12,000

BRAND LEGEND AWARDS BENEFITS

2. Publicity & Promotional Privileges

- 1x 3 mins prioritized corporate video for digital publicity
- 1x 10 secs Winner’s Speech video
- 12x months logo/banner published on BAM website
- Social media coverage under BAM Brand Legend Awards
- 1x special write-up on www.worthnext.asia in English
  (up to 500 words)

Value : RM18,000

EMERGING LEGEND AWARDS BENEFITS

1. Deluxe Privileges

- 1x table at Gala Dinner (10 pax)
- 2x pages of advertisement in BAM – Malaysia Book of Brands
- 3x hardcopy BAM – Malaysia Book of Brands, with customised book cover jacket
- 1x BAM – Malaysia Book of Brands PDF copy
- 1x Brand Legend trophy
- 1x framed Winner’s Certificate
- Winner’s logo in all BAM Brand Legend Awards event promotional materials
- Authorized use of BAM Brand Legend Awards logo in all corporate brochures

Value : RM10,000

EMERGING LEGEND AWARDS BENEFITS

2. Publicity & Promotional Privileges

- 1x 3 mins prioritized corporate video for digital publicity
- 1x 10 secs Winner’s Speech video
- 12x months logo/banner published on BAM website
- Social media coverage under BAM Brand Legends Award
- 1x special write-up on www.worthnext.asia in English
  (up to 500 words)

Value : RM12,000

Value : RM18,000

BRAND LEGEND AWARD

RM20,000

Value : RM10,000

Value : RM18,000

EMERGING LEGEND AWARD

RM15,000